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Pokemon Colors is an art exhibition, so don’t expect your usual Pokemon experience. But that is exactly what makes it unique and special! Pokemon Colors aims to blend Pokemon and colour together to make a comforting, calming experience for visitors. It’s a digital art display as well, so instead of still pictures or paintings, the images that you see are moving and changing. Pokemon Colors has four different areas inside, and as you move through the areas, Pokemon will appear on the screens around you in a circle. Then, the screens will be covered in many colours coming from the Pokemon and all around them, enveloping you in colour.
A true digital art experience, Pokemon Colors is not just visual but audio as well. Along with the different colours moving around you amongst the Pokemon, there will also be sounds and music. Pokemon Colors is meant to be a full sensory experience, meant to let you forget about all of the stress and worry of the outside world for an hour and have a comforting, beautiful experience with Pokemon instead. It’s also fully interactive, letting you do things like throwing a “Pokeball” at the screen which causes more Pokemon to appear. And every time a Pokemon comes onto the screen, you guessed it, more colours will come, too! There’s another area where you can ride a stationary bike along the Pokemon road, hitting buttons on the handlebars in time with the Pokemon as they pass to release more colours.
Pokemon Colors is appropriate for the whole family, so even if you have young children they can enjoy art in a way that they can understand and interact with it. It’s not just about looking, it’s about playing and enjoying and having fun. And of course, adults can enjoy Pokemon Colors, too—there is no age limit on loving Pokemon.
Until August 3rd, there will also be a Pokemon Center gift store too! It is the first Pokemon Center to open in Ginza, and while it’s small, there are plenty of Pokemon souvenirs you can take home. Keep the date in mind, though, as the Pokemon Center will close a few days before Pokemon Colors finishes. This is in addition to the actual gift store for Pokemon Colors, which has hoodies, phone cases, stationery, and more—including beautiful artwork for your home—with the logo for the art exhibition and other Pokemon artwork on them.
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